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Steven Toy

Senior Vice President & General Manager
Fareportal Media Group

Steven joined Fareportal as the SVP & General Manager of the Fareportal Media Group. His role has since expanded to oversight of most non-air revenue lines including: hotels, cars, non-air ancillaries like airport transfers and neck pillows if they contribute to revenue per visitor. Steve is rolling two decades of sales and digital technology experience into the task of growing these important areas for Fareportal.

Immediately prior to joining Fareportal Steve was the General Manager – Digital for Billboard, the iconic music brand. At Billboard was responsible for all aspects of the digital business including: conceiving and creating new digital strategies and products to monetize Billboard’s digital footprint. This included leading the teams responsible for ad operations, social media, business intelligence and product development.

Prior to Billboard Steve co-Founded and serve as Chief Executive Officer of Beema Inc., a digital marketing company delivering advertising, social media, multimedia, interactive and animation products and services to companies that included: eBay, Applied Materials, Dreyfus Financial, Baxter Healthcare, The Gartner Group, Cisco, Simpson Strong-Tie and IDG among others.

Steven holds a Bachelor’s degree in Economics from Swarthmore College.

Check out the incredible speaker line-up to see who will be joining Steven.

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Day Two - Tuesday, April 28: The Customer Journey: Preparation, Experience & Building Customer Loyalty

Tuesday, April 4th, 2017

09:20 Panel Session: How Can You Deliver The Right Customer Experience Between Booking And Departure?

• Remembering that not every touch point has to be transactional: Providing relevant information that builds excitement around a trip

10:55 Panel Session: Ancillary Products: Where Do They Fit In The Customer Journey

• Customers are more open to seeing ancillary products earlier in the process, even though many of these purchases are still made on-site (at airport or hotel front desk)
• Seizing the opportunity to increase ancillary sales during booking
• Effectively executing upsells and cross-sells

13:50 Roundtables (Choose Two – One Hour In Duration)

1.Addressing Customers In The Midst Of Irregular Operations – Facilitated by Jeff Ulrich, Senior Manager, Emerging Technology, United Airlines

2. How Does Where You're Coming From Influence Where You're Going: The Role Of Geography And Analytics Reporting In Destination Travel - Facilitated by Norman Brauns, CEO, PACIFIC

3.Delivering For The Millennial-Generation Business Traveler: Fast And Free Wi-Fi, Grab And Go Food & Other Tailored Offerings – Facilitated by Devin Sung, Vice President, Digital Personalization, Marriott International

4.What Does The Future Connected Traveler Look Like? How Will Emerging Technologies Impact Service Delivery? – Facilitated by Jim Abramson, Vice President, Mobile/Digital Technology, Marriott International and Ian Ramcheran, Director, IT Business Partnership & Planning, Marriott International

5.Balancing In-House Capabilities With Solution Providers – What Are Your Core Competencies? – Facilitated by Steven Toy, Senior Vice President & General Manager, Fareportal Media Group

6.Beacons: Transforming The Travel Experience – Facilitated by Francisco Trejo, Senior Director, eCommerce, Hilton Worldwide

7.Optimize Your Path To Purchase: Understanding The Opportunity Of Ancillary Products In Digital Channels – Facilitated by Bob DuFour , President, Fusion

8.Using Customer Information To Deliver A Better Experience And Increase Value – Facilitated by Matt Naeger, Executive Vice President, Digital Strategy, Merkle

9.The Future of Digital Travel Marketing Is Contextual – Facilitated by Dave Frankland, Chief Strategy Officer, Strongview

10.Enhancing Website Accessibility – Facilitated by Brooke Brooks, Lead Information Architect, Southwest Airlines

11.How To Incorporate Programmatic Into Your Overall Marketing Program – Facilitated by Bill Guild, Vice President, Marketing, ChoiceStream

12. Optimizing The Booking Journey - Facilitated by Michael Wilson, Senior Director of Product Management, Webtrends
13. Data Means Nothing! Information Is Power! – Facilitated by Charlie Calabrese, Vice President of Operations, Performance Horizon
14. Maximizing Mobile Moments: Make It Easy, Make It Fun, Make It For Me - Facilitated by Alyssa Meritt, Head of Strategic Consulting, Urban Airship

Smartphones are the entertainment and helpmate of an on the go traveler. They are also 1:1 insights engines. This roundtable discussion will address how mobile is enhancing travel while providing a richer view into the interests and needs of travelers. Learn tips to start or accelerate your mobile program.

Day 3

Thursday, May 4th, 2017

08:50 Panel Session: The Sharing Economy

• What the growth of collaborative consumption means for your business: Implications for hoteliers, airlines, ground transport and destination marketers
• From Airbnb to Uber and Boabound: Segments where the sharing economy is taking root
• Tapping into the desire to travel and live like a local vs. being a tourist
• Is business travel the next market to be disrupted by Uber and Airbnb?

09:20 Review Of 2015 Benchmarking Survey Results With The Digital Travel Summit Advisory Board

For the first two days of this event benchmarking survey data is collected. On the final day of the program results are shared with the audience and fully analyzed by the Digital Travel Summit advisory board.