Digital Travel 2015 (past event)
April 27 - 29, 2015
Contact Us: 1.888.482.6012
Kate Rasmussen
Director, Strategic Partnerships
HotelTonight
Check out the incredible speaker line-up to see who will be joining Kate.
Download The Latest AgendaDay One - Monday, April 27: The Customer Journey: Dreaming, Planning & Booking
Saturday, March 4th, 2017
17:30 Panel Session: The Rise Of Mobile Booking
How are people booking travel after conducting research on a smartphone or tablet? Research suggests that the majority still book via a desktop computer, with mobile web sites, apps and booking by phone all trailing behind. Many consumers are still not willing to make large travel purchases with mobile devices. Will smartphones and tablets eventually become trusted devices for booking? How are travel brands monitoring the behavioral patterns of their customers and preparing for a shift?