Chris Amenechi is currently the VP of Revenue Management for Porter Airlines. In this role he is charged with driving significant improvements in enterprise revenue via new ancillary and digital streams and optimizing the current base. Chris is also the former Vice President eCommerce, Merchandising, and Distribution for United, the world’s leading airline. He was responsible for leading, developing, and managing United’s eCommerce platforms, distribution strategy, Merchandizing strategy, direct to consumer business, and ancillary revenue business. Amenechi started his airline career with Continental in 1993 as a Senior Analyst in the Domestic Revenue Management group and held various positions of increasing authority. His former positions include Director of Pricing and Revenue Management of Continental Micronesia, Director of Asia-Pacific Pricing and Revenue Management and Reservations, and Managing Director of Asia–Pacific/Latin Pricing and Revenue Management. He led the efforts to introduce Africa to the Continental map as the Managing Director of Nigeria/Africa based in Lagos and returned to Houston to focus on International eCommerce and Distribution. He went on to establish and lead the Merchandising and eCommerce practice at Continental. Prior to joining Continental, Amenechi was a Lecturer with Embry-Riddle Aeronautical University in Daytona Beach, Florida.

He has a B.Sc in Aeronautical Engineering and an MBA specializing in Aviation Management from Embry-Riddle Aeronautical University in Daytona Beach, Florida.

Chris speaks globally as an expert in customer centric revenue management, ecommerce, travel distribution transformation, customer engagement, and marketing intelligence. He is also an active angel investor/entrepreneur and board member of a few digital start-up entities spanning travel, education, government systems, entertainment, and hospitality.