Chelsie McLaughlin, Manager, Reputation Management at Choice Hotels
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Chelsie McLaughlin


Manager, Reputation Management
Choice Hotels

Check out the incredible speaker line-up to see who will be joining Chelsie.

Download The Latest Agenda

Day One - Monday, April 27: The Customer Journey: Dreaming, Planning & Booking

Saturday, March 4th, 2017


16:30 Reputation Management: How To Counter Negative Reviews That Influence Consumer Choices

Whether legitimate or not, negative reviews can be tremendously damaging to your brand and cost you future business. What are some approaches that you can take to both improve your standing in review sites & ensure that the voice of the customer is heard & reflected in ongoing operations? Is there a constructive way to re-engage with dissatisfied customers and ensure that their complaints do not spread like wildfire? This session will share some effective strategies.

Day 3

Thursday, May 4th, 2017


08:50 Panel Session: The Sharing Economy

• What the growth of collaborative consumption means for your business: Implications for hoteliers, airlines, ground transport and destination marketers
• From Airbnb to Uber and Boabound: Segments where the sharing economy is taking root
• Tapping into the desire to travel and live like a local vs. being a tourist
• Is business travel the next market to be disrupted by Uber and Airbnb?