Allyson Barr, Vice President, Marketing at Boxever
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Allyson Barr


Vice President, Marketing
Boxever

Check out the incredible speaker line-up to see who will be joining Allyson.

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Day One - Monday, April 27: The Customer Journey: Dreaming, Planning & Booking

Saturday, March 4th, 2017


14:10 Interactive Roundtables (Choose Two – One Hour In Duration)

Digital Travel Summit interactive roundtables will provide you with an opportunity to meet fellow digital marketers and e-commerce professionals who are facing the same challenges and discuss practical solutions. Attendees can take part in two roundtables during this hour.

1. Building Powerful Visuals And Tapping Travelers’ Photos & Videos To Promote Your Brand – Facilitated by Jeremy Althof, Manager, Direct Marketing, Hawaiian Airlines
2. Measuring The Success Of Your Local SEO Campaign & Adapting To The New World Of Pigeon – Facilitated by Amy Labroo, Senior Director of eCommerce, Online Marketing, Wyndham Vacation Rentals
3. Mobile Campaign Measurement – Facilitated by Michael Weiss, Director, Online Retail, Global Operations, Marriott
4. Building Successful Multichannel Campaigns - Facilitated by Devin Sung, Vice President, Digital Personalization, Marriott International
5. Cross-Platform Integration: How Can You Optimize The Customer Experience Across All Screens? – Facilitated by Anais Margitay, Director, Digital Marketing, ClubMed
6. Meeting Business Goals Through Social Advertising – Facilitated by Rich Tucker, Social Media Manager, Travel Leaders Leisure Group
7. The Maturation Of Meta-Search And What It Means For Your Business – Facilitated by Jason Antony, Assistant Vice President, Digital Engagement, Viceroy Hotel Group
8. Increasing Conversion & Driving Revenue Through Predictive Marketing – Facilitated by Allyson Barr , Vice President, Marketing, Boxever
9. The Next Chapter In Digital Advertising: Performance Is Everything - Facilitated by Jim Price, Vice President, Sales - Travel Industry, Criteo
10. Lost It All On Red? Win It Back With Customer Experience – Facilitated by Graham Cooke, CEO & Co-Founder, Qubit
11. Understanding User POV To Launch Great Mobile Apps - Facilitated by John Montgomery, SVP of Project Delivery, Applause